Recent Research from our long-term client WRAP, shows that despite many households feeling the pinch the average UK household still throws out the equivalent of six meals a week
We have made good progress on reducing the food waste bill – £3.3bn saving since 2006/2007 – largely down to the efforts of the Love Food Hate Waste initiative that we worked with WRAP to help develop. However, this research demonstrates the need to continue in our efforts to tackle this issue.
From our work with WRAP, we know that many consumers are worried about both the financial and environmental impacts of wasting food. Yet they still do it, largely because they buy or prepare too much food, or don’t use it before it goes off.