Here are a few insights you might find helpful in whatever journey you are on more
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Getting under the skin of customer trust:
The Corporate Culture Customer Trust Index
With the backing of some of the world's leading brands, Corporate Culture has devised and developed the UK's first Customer Trust Index - a pioneering research tool that identifies how trust influences buying decisions and enables companies to benchmark and improve their performance.
The 2006 Customer Trust Index is now free to download as a summary or full report:
- download a pdf summary of the research (176KB)
- register your contact details to download the pdf of the full report
To learn more or find out more about being part of the 2007 Customer Trust Index, email Belinda Miller
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A social marketing and corporate social responsibility specialist based in London & Liverpool, England – Corporate Culture