July 2012
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If you keep up to date with the latest news on sustainability in the food service industry, keep an eye out for the name Corporate Culture.
One of our campaigns has been featured on Europe’s biggest environmental website, and two of our leading lights have been quoted in the latest issue of Foodservice Footprint.
Edie (Environmental Data Interactive Exchange), the online resource for sustainability professionals, has an exclusive on the eye-catching results from one of our most successful behaviour change campaigns.
Under the title ‘Anglian reaps cost savings from FOG clean-up’, the story outlines how the Keep It Clear initiative helped Anglian Water cut sewer blockages by 75%. The savings this delivered were achieved by getting food service businesses and households to avoid putting fats, oils and grease (FOG) and ‘unflushables’ into sinks and toilets.
See the full story on Edie.net here
In addition, the latest issue of Foodservice Footprint features our CEO Amanda Long, alongside other experts, giving their definitions of sustainability and what it means to them (see ‘The S-word: Sustainable’ on page 29).
The leading source of information on responsible business and sustainability for the food service supply chain also contains an article on ‘Sustainable diets’, in which Hazel Wilkinson, our director of social marketing, comments on the role of government intervention in healthy lifestyles (see page 19).
See a PDF of the issue here.
CEO Amanda Long joins live online debate
Amanda Long, Corporate Culture’s CEO, will join an expert panel for the second in the series of Let’s talk sustainable living discussions on the Guardian Sustainable Business website on Wednesday 11 July.
The live online debate, which runs from 2pm to 4pm, will ask ‘Factory gate or people’s homes: where does a company’s responsibility end?’
The majority of a product’s negative impact occurs at the consumer use stage and companies are increasingly looking at how to change customer behaviour to limit this. To unpick some of the ethical dilemmas involved in tackling indirect impacts through the entire lifecycle of a product, Corporate Culture CEO Amanda Long will be joined by experts from the world of business, academia and the third sector.
The panelists, representing Marks & Spencer, Unilever, Edinburgh Business School, Allegheny College and WWF UK, will discuss the topic and respond to questions and comments from users of the Guardian Sustainable Business network, offering practical advice and drawing on their own experiences to highlight leading-edge ideas and examples.
Visit the Guardian Sustainable Business site on Wednesday 11 July from 2-4pm (BST) to take part, or to submit a question in advance, please complete the form here.
Keeping in step with sustainability
In an article published today, Corporate Culture’s Chairman John Drummond believes that even the world’s leading businesses face challenges as they grapple with the risks and opportunities associated with sustainable living… and that creating a sustainable product portfolio requires three steps.
According to the piece on the Guardian Sustainable Business site, step one involves companies reducing the impact of their current products by creating sustainable supply chains throughout the product life cycle, from sourcing materials, through design and manufacture, to distribution and sale.
As this is a stage that companies can largely control, it’s no surprise that this has dominated proceedings so far. However, John Drummond sees businesses needing to make two further steps: influencing how customers use, re-use and dispose of their products, and then working towards market transformation through the creation of new, more sustainable product lines, from healthier food products to electric cars.
A final assessment suggests that the majority of businesses are not even acting on step one, only the leaders are showing the way on step two and fewer still are in the business of market creation and transformation.
To read the whole article, visit the Guardian Sustainable Business site.