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Here are a few insights you might find helpful in whatever journey you are on more The Social Marketing Network is for anyone who is personally committed to positive social change. You can learn more about the network here, to login click here. |
Belief leads to actionWhat we believe is simple. We believe every organisation exists to deliver products and services that people value. We believe organisations have an opportunity to lead and an opportunity to follow. We believe organisations can achieve their purpose more successfully if they are driven by customers and citizens; involving them intimately in delivering their organisations purpose. We believe they can create new markets by imagining new products and services that improve the lives of the people they serve We believe that employees want a sense of purpose in their life at work so that, as our US friend Jim Armstrong says: "a company should be not just a brand to be built but a cause to be believed in". |
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A social marketing and corporate social responsibility specialist based in London & Liverpool, England – Corporate Culture |
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